I absolutely love featuring awesome up and coming brands, especially in the fashion world. I was recently introduced to a brand called Purpuratta (http://purpurattanyc.com/) sometime after Coachella after I learned that celeb Audrina Patridge was a fan. That being said, I knew I had to check out some of their gorgeous pieces.
At Purpuratta they know what women crave when it comes to their unmentionables–and it’s not a life of obscurity. From their gossamer thin panties to their lacy, untamed bras, they have a special piece to make her feel chic and stylish even on her off days. With this summer’s creations she can feel effortlessly sexy and supremely comfortable whether she’s walking into the boardroom or dancing the night away at her wedding.
I instantly fell in love with this front hook, black racerback bra. The gold lace on the back is ultra chic and comfortably and the lack of underwire makes this bra my new fave. The subtle lining of this racerback bra gives me just enough protection and the front hook makes this bra effortless, which is exactly what a busy mommy needs. You can order this bra for $53 in sizes 32, 34 or 36. I’m about a 32A and the size 32 is perfect on me.
I travel quite often to “beachy” locations so gorgeous swimwear and cover-ups are a must. Check out this super chic coral colored short swimsuit cover-up ($59). You can also order this one in brown or green leopard. This cover-up is so soft and comfortable and isn’t so sheer that is shows everything underneath. Wear this cover-up loosely like I am in this photo or use the wrap around tie for a more tailored fit. The sexy v-neck shows just enough skin and the beautiful sleeve and bottom details are so eye-catching.
Underneath my favorite swimsuit cover-up from Purpuratta NYC is a gorgeous black halter bikini top and black bikini bottoms. The black halter top features chic gold metal details at the collar level and ties at the neck and back for the optimum fit. Features light removable padding. The bottoms are made of stretchy, soft material and offers moderate coverage.
I’m also loving these silky lounge pants. I love that I’m able to wear these pants during my pregnancy because of the low cut front and stretchy waistband. These pants work on the beach or on the couch and everywhere in between. Pair them with a cute top and sandals for a day look or with a bikini top for beach look. You find these pants and more in the lounge section of Purpurattanyc.com.
Purpuratta was first envisioned by two young college girls in Medellin, Colombia, and brought to life in 2009. Sarita Trujillo and Katherine Siegert started with a dream to create quality garments that never sacrifice comfort for style. Since their launch, their gorgeous women’s lingerie, bathing suits, cover-ups, and loungewear have been taking the world by storm starting in Latin America and extending as far as the United States.