Confidence not Self-Esteem
Raising good kids who are happy, confident, and successful in life is every good parent’s
intent. Without formal training or guidance, most parents raise their children in the
hope that they will grow up to be more successful than them. To aid themselves in their
most important job, parents seek out all kinds of advice from one end of the spectrum
One study that has failed parents most is The Psychology of Self-Esteem by Dr. Nathaniel
Branden published in 1969. He concluded that “self-esteem” is the single most
important part of one’s persona. Between 1970-2000, 15,000 scholarly articles were
written that support this notion! This ushered in a cultural change that included the rise
of the self-help publishing industry as well as manifold programs designed to help
everyone build their self-esteem and instill the same in their children. Fostering self-
esteem in every possible way was touted as the epitome of “good parenting.”
The Self-Esteem Revolution
The “self-esteem revolution” was responsible for soccer coaches who didn’t count goals
but handed trophies out to everyone. Constructive criticism was replaced with broad,
indiscriminate praise while honest competition was frowned upon, and a plethora of
other changes based upon building self-esteem were implemented even though most
didn’t make intuitive sense to many parents. Yet, logically, who could argue with all the
data to support this?
It is no surprise that in 2003 the Association of Psychological Science asked Dr. Roy
Baumeister, proponent and great believer in positive self-esteem, to review the
literature. His conclusion: high self-esteem didn’t improve grades, career advancement,
or achievement. It didn’t affect the usage of alcohol and didn’t reduce violence. He later
stated that this was the biggest disappointment of his career!
Competence and Confidence
It is competence and confidence that help people from the youngest to the oldest
become their best selves. It is empowering and encouraging positive behavior and
accomplishment through trial and error that teaches children how to go through the
process that makes success possible in their lives. They have to attempt a task, fail, and
then try again and again to realize that this is part of life. Parents need to empower their
children to do things for themselves. ThinkVirtues is here to help you do just that!
ThinkVirtues provides a comprehensive program for you and your family to help transfer
your parental wisdom, knowledge, and life experiences to your children. With over 300
years of combined experience, the ThinkVirtues’ ThinkTank is comprised of dedicated
educators, counselors, and doctors who have the recipe for raising and educating
resilient, happy, confident children who become successful now and later in life. This
work is based on the timeless virtues responsible for developing strong character.
Through ThinkVirtues’ carefully crafted exercises and conversation starters, parents can
have meaningful conversations and create a lasting bond with their children.
ThinkVirtues helps parents help their children grow up to become productive adults
who will make the right decisions, develop healthy relationships, and become their best
After all, no one else cares for your children more than you and with the guidance
provided by ThinkVirtues, you can be sure that your children have all of the tools they
need to navigate through life. The practice of ThinkVirtues’ exercises becomes a
confidence-building surrogate for your maturing children when you are no longer there
every minute of every day. Additionally, because of the lasting bond you will have
created, your children will feel comfortable coming to you for help when unsure in a
No class, camp, or person can provide the love and care that you have for your own
children – we at ThinkVirtues know that. At times you may need help regarding the
teaching of morality, resilience, and life experiences but don’t always feel comfortable
asking for it. ThinkVirtues’ guided lesson plans provide assistance that is easy to follow
As a society, it is no longer possible to shelter children from the many bad examples
they see outside of their homes, but with ThinkVirtues’ help, together we can ensure
that they will learn to make the right decisions even when we are not there.
ThinkVirtues empowers children to be happy, confident and resilient! ThinkVirtues
provides a complete set of tools, endorsed by experienced educators and child
development specialists, so you can establish the right foundation in your child. Created
for ages 4 to forever, children who’ve used ThinkVirtues are happier, more confident and
resilient individuals who excel in the classroom, family, friendships and beyond! Just a
few minutes a day prepares your child for the journey ahead. Learn more at www.ThinkVirtues.com.
We’ve teamed up with ThinkVirtues to offer a unique prize pack for one lucky reader. Please use the Rafflecopter form below to enter. We will choose our winner after 12/24/15. Good luck!
Prize: One ThinkVirtues Gold Annual Subscription (Retail Value $179.99)
365 Daily Lessons emailed to you
Exclusive access to the members portal complete with courses and videos
A copy of the fantasy-fiction book, Eutopia: The Discovery
52-card deck of the Virtues Questions Cards
Children’s workbook (printable PDF)
15% discount on all ThinkVirtues merchandise
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